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1957 - Miniatures in pack card

Aimed at the 'pocket money' purchaser, Kiddicraft licensed the design of real retail packaging and scaled it down for use in 'play shop' environments. There was a promise of 300 different products but whether it ever reached this number seems doubtful. The most common survivors are the cigarette packs which were no doubt purchased by adults rather than children for their novelty value.

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In-Pack Promotional Leaflets - United Kingdom - 1957 - Miniatures in pack card - http://www.hilarypagetoys.com
1957 - Miniatures - 1 .jpeg
In-Pack Promotional Leaflets - United Kingdom - 1957 - Miniatures in pack card - http://www.hilarypagetoys.com
1957 - Miniatures - 2.jpeg
In-Pack Promotional Leaflets - United Kingdom - 1957 - Miniatures in pack card - http://www.hilarypagetoys.com
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